Poison frontman Bret Michaels has been named as the official 2020 Ambassador for the 10th annual World College Radio Day, which is happening worldwide on Friday, October 2, 2020. Bret commented on the event and expressed the importance of college radio and communication during this day and age:

“In this difficult time, there has never been a more important year, or a better year, for the hope that college radio brings. It is the future of communications and, in a year like this, communication is key. Music itself is the soundtrack to life and helps drive us through these unprecedented times. When dorms and campuses may be quiet, this should be the time for college radio to be going strong.”

Bret’s Life Rocks Foundation will donate $10,000 in personal “Bret Grants” to participating college radio stations around the world, matching the funds raised by the College Radio Foundation. Many college radio stations face severe financial difficulty and these grants will help them stay on the air.

Anabella Poland, general manager of WMSC FM at Montclair State University and president of College Radio Day, spoke highly of Bret and his early impact on college radio.

“Bret is a longtime supporter of college radio, someone whose extraordinary multi-faceted career and philanthropic efforts have already impacted so many people. In their early days, Poison received airplay support from college stations that helped songs like ‘Talk Dirty to Me’ get momentum on radio. Bret’s passion and authenticity is deeply inspirational to the students.”

Bruce Flohr of Red Light Management added:

“As an alumni of KCPR college radio and a prime example of college radio being a laboratory for students to learn business, communication and teamwork, I can’t think of a better ambassador than Bret Michaels. Bret’s entrepreneurship, collaborative spirit and love of new music makes him uniquely qualified to help guide the next generation with his advice, personal stories and experience.”

Bret will also be inviting college radio students to #askBret life questions and advice so he can help them navigate the challenges of life and find the unseen benefits in all they do. Tag @bretmichaelsofficial and @collegeradioday, using the hashtags #askBret #WCRD2020 #collegeradioday #globalsolidarityrocks.

For more information on the 10th Annual “World College Radio Day” visit https://www.collegeradio.org/

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Chris Annunziata