Hip-hop duo Run The Jewels has released a music video for their latest single “Ooo LA LA,” and if you look closely, you might see a familiar face.
Rage Against The Machine frontman Zack de la Rocha makes a guest appearance in Run The Jewels’ latest clip. You can see him about 1:41 into the video backing up the duo of Killer Mike and El-P, all leading a mob of people dancing in the street and burning money.
“We shot this video only a few weeks before the pandemic hit with no clue as to what the future held,” said the duo of the video’s creation.
“The fact that we got the chance to do it is damn near miraculous in hindsight. In conceptualizing the video with our friends Brian and Vanessa Beletic we imagined the world on the day that the age old struggle of class was finally over.”
They continue:
“A day that humanity, empathy, and community were victorious over the forces that would separate us based on arbitrary systems created by man. This video is a fantasy of waking up on a day that there is no monetary system, no dividing line, no false construct to tell our fellow man that they are less or more than anyone else.”
“Not that people are without but that the whole meaning of money has vanished. That we have somehow solved our self created caste system and can now start fresh with love, hope and celebration. It’s a dream of humanity’s V-DAY… and the party we know would pop off.”
“Ooo LA LA,” which features guest vocals from Greg Nice and DJ Premier, is the second single from the duo’s upcoming album, ‘Run The Jewels 4.’
This isn’t the first time de la Rocha has worked with Run The Jewels on music. The rap rocker provided a verse on the duo’s 2014 track “Close Your Eyes (and Count to Fuck),” from the album of the same name.
Run The Jewels is supposed to join Rage Against The Machine as support on their now rescheduled reunion tour. Those dates are currently slated to pick up again on July 10 in East Troy, WI with the US dates running through August 17 in New York, NY. The band will then head overseas for a European leg starting with the Leeds and Reading Festivals August 28 & 30 and running through September 12 in Vienna, AUT. Of course, touring is uncertain at this time, so these dates could change.
Rage Against The Machine announced their current reunion in 2019 with the run initially slated to start with Coachella 2020. The band had not performed together since 2011, which was in itself a reunion. Rage initially broke up in 2000, reuniting for the occasional show between 2007 and 2011.
