New Years Day have unveiled a Robyn August-directed video for their latest single, “Hurts Like Hell.” 

Vocalist Ash Costello comments:

“‘Hurts Like Hell’ might seem like a song about a relationship on the surface; in a way, it is, I suppose. As I struggled to navigate how to continue to pursue my passion during the pandemic, I realized that chaos is where I thrive. I will stare down any obstacle, even if I look like a crazy person to subject myself to it. Eleanor Roosevelt said, ‘We all know people who are so afraid of pain that they shut themselves up […] and shrink until life is a mere living death.’ Turning pain into progress and tragedy into triumph is a particularly satisfying victory. As the saying goes: ‘nothing worth having comes easy.’ That is what ‘Hurts Like Hell’ means to me. The song is an acceptance and celebration of my relationship with chaos.”

Watch the clip below:

Tour Dates:

Supporting Halestorm

09/21 Huntsville, AL @ Mars Music Hall

09/22 Louisville, KY @ Louder Than Life

09/24 Maryland Heights, MO @ Pointfest

09/26 Atlanta, GA @ The Eastern

09/28 New Orleans, LA @ Fillmore

09/29 San Antonio, TX @ Tech Port Center

10/01 Corpus Christi, TX @ Selena Auditorium 

10/02 Lubbock, TX @ Buddy Holly Hall

10/04 Colorado Springs, CO @ Pikes Peak Center

Headline Shows

10/08 Palmdale, CA @ Transplants Brewery

10/09 Sacramento, CA @ Aftershock

10/11 Phoenix, AZ @ Last Exit

10/12 Albuquerque, NM @ The Launchpad

10/13 El Paso, TX @ Rock House

10/15 Oklahoma City, OK @ Beer City

10/16 Dallas, TX @ KEGL Freakers Ball

10/18 Pensacola, FL @ The HandleBar

10/19 Orlando, FL @ The Haven

10/20 Tampa, FL @ The Brass Mug

10/22 Greensboro, NC @ The Blind Tiger

10/23 Jacksonville, NC @ Hooligan’s