In Flames have premiered a lyric video for “I, The Mask.” The song is the title track of their new album, which will be released on March 1st via Eleven Seven Music (North America) and Nuclear Blast (worldwide, excluding North America). These Swedish melodic metallers have already unveiled two new songs late last year with “I Am Above,” and “(This Is Our) House.” Speaking of the number two, the group will embark on a headlining trek this February with All That Remains and All Hail Yeti followed by touring with Within Temptation later in the month.

Check out the clip below for “I, The Mask” and pre-order the album here: