projectpabstasd

This weekend, Atlanta will be taken over by Project Pabst, a festival that promises to be fun, and not just because of all the beer. When you throw together acts like Run the Jewels and hometown heroes Mastodon, as well as NOFX, Charles Bradley and many more, it’s bound to be a fun time. To help bring it on home, Newmerica made an ad for the fest that looks like something you’d see on cable late night. Mastodon’s Brent Hinds and Brann Dailor appear in the ad, along with other artists like The Coathangers, Bad Spell and BITERS promising a good time for all. The purposely cheesy production values and Brann Dailor in a clown outfit make this a trip worth taking.

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Bram Teitelman